A couple of weeks ago I was quickly running errands so I ran into the card section of my local CVS to quickly try to pick up a couple of birthday cards for Ryanne and Courtney. The doors slide open . . . cards, cards, where are they - oh. Yes. Here's the aisle.
Ok - Graduation cards, Halloween Cards, Anniversary Cards, Sweetest Day Cards, Baby Cards . . . wait. What? Sweetest Day Cards? Yes - I did read that correctly. October 20 - Sweetest Day.
I stroll over and pick one up. The inside and out - pink and red - looks quite similar to a Valentine's Day Card. I conclude that Sweetest Day must be the Canadian version of Valentine's Day? It's the best I can come up with.
Well, there's no mystery that can't be solved by Wikipedia, so here's their definition to enlighten us all:
"Sweetest Day is an observance celebrated mainly in the Great Lakes region and parts of the Northeastern United States on the third Saturday in October." Basically Wiki concludes that it's a holiday made up by candy makers to sell more candy.
The only reaction that I have to this is : Brilliant! I love this holiday! Seriously, way to make something up and just call it exactly what it is. A day for us all to buy each other candy. Retailers are happy, I'm happy - we're all happy! Chocolate for all mankind! There's no false V-day obligation to feel a certain way or buy particular items under the guise of love - just simplify that complicated day down to buying each other goodness and you have Sweetest Day! Seriously, who's with me?
Northern friends, can you shed any light on this? How have I missed out on this genious-ness for all these years.
Get pumped because tomorrow is SWEETEST DAY!!!
8 comments:
WHAT WHAT WHAT???? How can I celebrate something that I don't know exists??? Mary, you are our connection to all that is new and awesome!! I know what I'm doing tomorrow....eating chocolate!!!!!!!!!!!!
I am cracking up right now!!! That is so great. I too love that you don't have to experience the cheesiness that come with Valentines Day (sorry to those of you that may have gotten engaged on Valentine's Day), but instead can cut right to the great part...sweet stuff to eat! I too will be celebrating! Thanks Mar!
I lived in the Great Lakes-ish region for four years, and I have never heard of this holiday. If this is a holiday to eat sugar, I'm estimating that I celebrate "Sweetest Day" about six to seven days a week. And usually, I only recognize the holidays where I get off work. Who knew?
tell you what, lewis. i'll un-hide the PB cups in the pumkin for you to have tomorrow...and then re-hide it sunday.
deal?
yes. my friends from michigan have told me about sweetest day. They seem to be the only ones who know about it.
ok, this justifies the cookie, brownie, cake, and chocolate raspberry pie i ate this morning for breakfast. (really)
i missed it! bummer
hallmark started carrying sweetest day cards about 4 years ago I guess. It's true...it isn't celebrated much in the south (or maybe anywhere) but maybe that's just because of the lack of knowledge we have for it...we should work together to change that!
speaking of valentine's though...I think you will be quite impressed with hallmark's 2008 vday campaign! I'm hoping all will support it!
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